The Land Cruiser has been one of Toyota’s most popular automobile offerings for a long time. Despite being in production for a long time, this SUV continues to wow automobile enthusiasts. Among the recent models, the Land Cruiser 300 emerged as a popular pick, owing to its performance, durability, and many other features and specifications. This 5-door midsize SUV is also available with robust engine options and different fuel options, catering to varying driving needs.

1. Trims, engine options, and transmission
The 2024 Land Cruiser 300, or LC 300, is the latest variant of the series available in the country.

On the other hand, the petrol engine, which is available only for the VX-R trim, is slightly more powerful in terms of performance. It is a 3.5-liter 6-cylinder V-type engine with a displacement of 3445 cc and can deliver up to 415 horsepower and 479 lb-ft of torque.

All Toyota Land Cruiser 300 trims come with a 10-speed automatic transmission system, which ensures a smooth driving experience and helps maintain optimal fuel economy.

2. Safety features
Whether the intended use of one’s potential SUV purchase is off-road adventures, daily travel, or family trips, one must prioritise the vehicle’s safety features. No matter how powerful an SUV can be, it can only feel reliable with adequate safety equipment in place. The Land Cruiser is an ideal choice in this regard. The vehicle offers various safety features, including:

• SRS airbags
  For any car, airbags are the first line of protection for the occupants in the event of a crash. The Toyota Land Cruiser 300 has airbags installed for the driver and all the passengers. The more advanced trims of the Land Cruiser model come with airbags on the side.
• Seatbelt warning system
  To promote the importance of wearing seatbelts among users and prevent mishaps, the Toyota Land Cruiser comes equipped with a seatbelt warning system that reminds passengers to put them on. This feature also alerts the driver when a passenger is unbelted, so they can request the occupant to wear their seatbelt.

Apart from these, the SUV boasts various other safety attributes, including a child safety lock on the doors, a door unlock alert system, a fire extinguisher, and an anti-theft alarm.

3. Driver-assist features
The Land Cruiser 300 also offers many driver-assist features across its trim levels. These features help drivers maintain their car’s stability and avoid collisions, significantly boosting their confidence and making the overall experience more comfortable. It’s top driver-assist features include-

• Downhill assist control
  Controlling a car’s speed when going downhill can be quite difficult. The Toyota Land Cruiser 300 features a downhill assist control system to make this manoeuvre a little easier. This system keeps the car’s speed and acceleration in check when moving downhill to offer better control and safety.
• Hill-start assist control (HAC)
  It is difficult to control a car’s speed in downhill mode, but it is also hard to move the vehicle when stopped on an uphill slope. Taking that into account, Toyota offers a hill-start assist control system in the Land Cruiser 300, which prevents the car from rolling downhill when the driver moves their foot from the brake to accelerate it uphill.
• Turn assist function
  The Land Cruiser 300 also comes equipped with a turn assist function, which allows the driver to take a turn at tight corners while maintaining a consistently low speed.

Other notable driver-assist features offered by the Land Cruiser 300 include cruise control, electronic stability control, and brake assist, among others.

4. Comfortable seating
The Toyota Land Cruiser 300 offers comfort and convenience not only to the driver but also to the passengers. The car comes with extremely comfortable seating and interiors, with the seats featuring versatile power adjustments. All the seats in the LC 300 can be adjusted to fit varying driving needs, whether one is looking for extra seating or more cargo space. With just a push of a button, one can easily fold the third-row seats down into the floor, instantly creating a spacious storage area. This way, the passengers can relax and enjoy every drive comfortably. Moreover, the car also features an air conditioning system in the back rows to further improve convenience for its occupants.

5. Multi-terrain driving system
A key highlight of the Toyota Land Cruiser 300 is its multi-terrain driving system, which alters the car’s performance based on the type of terrain that one is driving on. One can select between normal, dirt, sand, deep snow, and mud terrain options based on the type of terrain they are driving on. Accordingly, the car will adjust its handling and performance to suit the road conditions. This makes off-roading a lot easier with the Land Cruiser 300.

6. Pricing
A new Toyota Land Cruiser 300 can cost somewhere around KES 24 million. However, this price may differ based on the trim level and the additional features one chooses. It may also vary from city to city and dealer to dealer. One can also look for 2024 Toyota Land Cruiser sale offers to get the best deal.